Privacy Policy

Last Updated: September 14, 2025

Eltie respects your privacy. This Privacy Policy explains how we collect, use, and protect your personal information.

1. Information We Collect

  • Personal information: name, email, billing information.
  • Analytics data: usage activity, device/browser info, IP address.
  • Integration data: information obtained via Shopify, Klaviyo, and Google connections.

We do not collect sensitive information (e.g., health or financial account numbers).

2. How We Use Your Information

We use your information to:

  • Provide and maintain the Eltie platform.
  • Improve our services and train our models to deliver better results.
  • Process payments (via Stripe).
  • Send transactional and marketing communications (you may opt out of marketing).
  • Ensure security, prevent abuse, and comply with legal obligations.

3. Sharing Your Information

We may share data with:

  • Service providers (Stripe, Render, analytics tools).
  • Third-party integrations (Shopify, Google, Klaviyo) when you connect your account.
  • Law enforcement or regulators if legally required.
  • In the event of a business transfer (e.g., merger or acquisition).

We do not sell your personal information.

4. Subprocessors

We use trusted subprocessors to operate Eltie, including:

  • Render (infrastructure hosting)
  • Stripe (payments)
  • Google Analytics (usage analytics)
  • Shopify and Klaviyo APIs (if you connect your accounts)

We may update this list from time to time.

5. International Data Transfers

If you are located outside Canada, your information may be transferred to and processed in countries where our service providers operate. For EU/UK users, we will rely on approved data transfer mechanisms (such as standard contractual clauses) when serving those regions.

6. Cookies & Tracking

Eltie uses cookies and similar technologies for analytics, performance, and marketing. You may manage or disable cookies in your browser settings.

7. Data Retention

We retain your information for as long as your account is active or as needed to provide services. You may request deletion by contacting us at eltieemail@gmail.com.

8. Your Rights

Depending on where you live, you may have rights to:

  • Access, correct, or delete your data.
  • Opt out of marketing communications.
  • Request a copy of your data.

California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have rights under CCPA/CPRA, including to:

  • Know what categories of personal information we collect, use, or share.
  • Access and receive a copy of your personal information.
  • Delete personal information we hold about you (with exceptions).
  • Correct inaccurate personal information.
  • Opt out of sale or sharing of personal information (Eltie does not sell your data).
  • Non-discrimination for exercising your rights.

How to exercise your rights: Email eltieemail@gmail.com with your request. We may ask you to verify your identity. We will respond within 30–45 days, unless an extension is permitted by law.

9. Children's Data

Eltie is a business-to-business service and is not directed at children under 13 (or under 16 in the EU/UK). We do not knowingly collect personal data from children. If we learn that we have inadvertently collected such data, we will delete it. If you believe a child has provided us personal information, please contact us at eltieemail@gmail.com.

10. Security

We use technical and organizational measures to protect your information. However, no system is completely secure, and we cannot guarantee absolute protection.

11. Changes

We may update this Privacy Policy from time to time. Changes will be posted with a new "Last Updated" date.

12. Contact

For privacy questions or requests, contact us at:

eltieemail@gmail.com

190 Northcliffe Blvd, York, ON M6E 3K6